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William Yeoward is one of London's leading creative forces, with an international reputation as a style maker, retailer and designer of truly beautiful products for the home including furniture, crystal, lighting and accessories. He has designed fabric and wallpaper collections for Designers Guild since 1998, the most recent of which depict his enduring and obvious passion both for the quintessential British countryside and snapshots and inspirations from his addictive love of travel. His colour palette builds on his love of chic navy, denim and sky blue through to poppy red and flame and include rich damson, plum, and neutral tones too.